In recent years, there has been an increasing clamor for sustainable fashion due to the need for humans to merge fashion desires with concern for the environment. This has driven the movement for the establishment of numerous sustainable fashion brands that focus on what is referred to as eco-fashion.
These brands, which would be presented for your reading pleasure, continue to churn out products that showcase their social responsibility. This social responsibility is the awareness of the devastating human activity on the environment and our need to take drastic actions. The alternative of these kinds of brands is often referred to as fast brands due to their incessant drive for making a profit without taking their negative impact on the environment into consideration.
Sustainable Fashion Brands
There is no doubt that the earth is gradually slipping into oblivion due to the countless devastating actions of humans on a private as well as industrial level. This began with the advent of the industrial revolution when we began to invent machines that were capable to pumping huge amounts of negative gases into the atmosphere that has been leading to the depletion of the ozone layer gradually along with other problems for our immediate ecosystems such as rivers.
These brands either use organic or recycled materials
The question arises: What can we do?
This question is answered whenever you begin to patronize sustainable fashion brands. Most of these brands make use of organic materials such as cotton. They engage in the recycling of wool, as well as making use of naturally processed wool and other materials such as low-impact dyes as well as naturally colored cotton, pinatas, Lenzing, tencil, seashell and the likes.
Below are some of the brands that have prided themselves as sustainable brands and the reason why they are so much loved.
1. Nudie Jeans from Sweden
This particular fashion brand prides itself in the production of unique denim jeans and jackets that are purely 100% organic in nature. Fashioned in a way that would make you gawk with intense longing, the brand also engages in recycling of old garments while making use of less water during production. With the increasing need for us to safeguard the lives of animals, Nudie Jeans does not engage in the production of clothing that involves the use of animal skin.
2. ALYX Visual from USA & Italy
This particular sustainable fashion brand is the sub-line of Matthew Williams’ 1017 ALYX 9SM. The unique aspect of the brand comes from the forward-thinking nature of the team who make use of ocean waste that has been recycled. When we take a look at statistics presented by Oceana (advocacy group to protect the ocean), we see that the wastes that are being dumped into the oceans threaten ocean wildlife and continue to create a hunger for more than 795 million people who cannot access protein from ocean life. This clothing brand ensured that ocean waste are being converted into use and then recycled so as to meet up with the demands of sustainable clothing.
3. Outerknown from the USA
This is a sustainable fashion brand that was brought to fruition by Kelvin Slater and since then has created a catalog of unique and trendy wear which underwent ecological and sustainable production. The catalog of products includes shirts that as 100% cotton and can easily be used by surfers and other people who enjoy outings. like the rest of the other fashion brands, shoppers would love the brand’s board shorts which are previously fishing nets, and you would be doing the environment a big positive favor by picking up clothing from this brand.
4. Thought from the UK
This sustainable fashion brand is one that makes use of organic cotton in the production of most of its catalog. When you take a look at the Fairfield mustard cable knit jumper, which is one of its catalogs, you are immediately stricken by its simplicity as well as its beauty. Like other brands that are eco-fashion, this brand has acquired Global Organic Textile Standard (GOTS) which is the standard that must be passed for any brand to be different from fast fashion brands
5. Finisterre from the UK
Are you in search of a sustainable fashion brand that draws its inspiration from the sea and fashions its products to advocate for the sea cause, Finisterre is the perfect brand. This brand is led by an innovative team who produce brilliant and classy products which are chic and trendy. The fabric swimsuits produced by the brand are mostly made from discarded fishing nets along with other recycled products.
6. Kowtow from New Zealand
This New Zealand brand is one of the sustainable fashion brands that keeps pushing the limits of trends while being ethical in nature. Numerous pieces from its catalog are direct products of original cotton which is grown without the use of fertilizers. The products of the brand have been certified GOTS and most of them consist of easy-to-wear aesthetics.
If we go on using the Earth uncaringly and without replenishing it, then we are just greedy consumers. Satish Kumar
There is no gainsaying the fact that a lot needs to be done in order to safeguard the safety of our planet and while we may mount pressure on governments to place pressure on big industries to reduce carbon emissions, we can do more by buying clothing from sustainable fashion brands that create ethical fashion.
Sustainable fashion brands FAQs
What is meant by sustainable fashion brands?
Sustainable fashion brands are companies that prioritize ethical and environmentally-friendly practices throughout their entire supply chain. They aim to minimize the negative impact of the fashion industry on the environment, as well as promote fair labor conditions and social responsibility.
What is sustainable fashion vs. eco fashion?
Sustainable fashion and eco fashion are two related concepts but with slight differences. Sustainable fashion refers to the overall approach of creating fashion products in a way that minimizes environmental and social impacts. It encompasses various aspects such as materials sourcing, production processes, and supply chain management. On the other hand, eco fashion specifically focuses on the use of environmentally-friendly materials and production techniques, emphasizing the reduction of harm to the planet.
Is eco fashion the same as sustainable fashion?
While eco fashion is a part of sustainable fashion, the two terms are not entirely interchangeable. Eco fashion centers on eco-friendly practices related to materials and production methods, while sustainable fashion takes a broader approach by considering all aspects of the fashion industry's impact on the environment and society.
What is the most sustainable fashion brand?
It is difficult to determine the most sustainable fashion brand definitively, as sustainability is a complex and evolving concept. However, there are several notable brands that are recognized for their strong commitment to sustainability. Some examples include Patagonia, EILEEN FISHER, Veja, and Stella McCartney. These brands incorporate sustainable practices into their sourcing, production, and overall business operations. It's important to note that sustainability is a journey, and different brands excel in different areas, so it's advisable to research and choose brands that align with your specific sustainability priorities.
